Job to be done
Without a layerBuild and publish a custom GPT / assistant experience for users to chat with.
With ContinueWithTurn any webpage into an intentional handoff into the visitor’s preferred assistant.
Comparison
Compare ContinueWith to CustomGPT-style experiences: ContinueWith is a website-to-AI handoff layer (ChatGPT, Claude, Gemini) with continuation analytics. Custom GPTs are assistant products you build and host inside one provider.
Without a layerBuild and publish a custom GPT / assistant experience for users to chat with.
With ContinueWithTurn any webpage into an intentional handoff into the visitor’s preferred assistant.
Without a layerUsually inside one provider ecosystem (e.g. ChatGPT custom GPTs).
With ContinueWithOn your website — then opens ChatGPT, Claude, Gemini, Perplexity, and more.
Without a layerYou (or the platform) absorb model usage / product limits for the assistant experience.
With ContinueWith$0 inference on your stack — visitors use their own AI accounts.
Without a layerConversations happen inside the custom GPT product; retention depends on that platform.
With ContinueWithNo conversation storage. ContinueWith only measures the website→AI transition.
Without a layerUsage inside the custom GPT (if the platform exposes it).
With ContinueWithWhich pages, prompts, and assistants start continuations from your site.
Without a layerBuild knowledge, instructions, and distribution for the GPT — then hope people find it.
With ContinueWithOne script tag on your pages. Live in minutes; SEO stays on your domain.
FAQ
Only if you confuse two jobs. Custom GPTs are assistant products. ContinueWith is handoff infrastructure for your existing website — so visitors continue research in the assistant they already use, with your page attached.
Yes. Keep a CustomGPT for a branded assistant experience. Use ContinueWith when someone is already on your blog, docs, or pricing page and wants to continue in ChatGPT or Claude with context.
No. ContinueWith does not run prompts through a hidden model. It opens the visitor’s assistant with structured context and records the handoff event.